Convey effective interviews and surveys to identify real human needs, and leverage those insights to guide you through the design and testing processes.
Learn a range of industry research methods and approaches to understanding and deconstructing the expectations of your users.
Learn the process of structuring the design of shared information environments with user behaviours in mind.
WORKFLOW AND CLIENT MANAGEMENT
Understand how to work with clients, manage expectations and set up workflows that deliver the results clients are looking for.
Explore various user testing methods to help inform the optimization of the your designs to create more effective experiences.
Work with a thought-process that bridges users and business requirements for the most impactful design possible.
WEB & APP DESIGN
Design responsive websites and apps considering their specific technologies and platforms.
Master how to design responsive layouts, touch interactions and input techniques.
TYPOGRAPHY, COLOUR & COMPOSITION
Create coherent and balanced designs by making good use of colour, typography and other visual elements.
Lead brainstorming sessions to facilitate conceptual thinking and adopt a strategic and human-centric approach to problem solving.
Create prototypes that ranges from low-fidelity using pencil and paper, to mid and high-fidelity clickable experience that can be used for testing.
CREATIVE DESIGN SOFTWARE
Learn Photoshop, Illustrator, Sketch, InVision, Principle, and get an introduction to InDesign.
BRANDING & MARKETING
Create conceptual campaigns and design the elements of a great visual identity and style-guide: logo, corporate colours, typographic rules, etc.
Learn how to effectively communicate through iconography, and design pixel perfect icons using illustrator.